product management made easy | management

Listen to your customer !~Listen ! Listen ! Listen !

11 Sept 2017

There is probably one part of the product management job we can all agree is the hardest – people. People are unpredictable, have strong opinions and unconscious biases, and many people in your organisation have more power than you, yet are wrong just as often. In this illuminating talk from Mind the Product San Francisco 2017 Janna Bastow, Co-Founder of Mind the Product and Co-Founder and CEO of ProdPad, shares her own stories of dealing with people, and how she handles the toughest part of the job.

what is CRM ? | Salesforce & the software industry

convert leads into opportunities & transactions

Watch this video to learn what customer relationship management (CRM) is and how CRM helps companies better engage with prospects and customers, streamline communications, and grow their business.

Salesforce is a customer relationship management solution that brings companies and customers together. It’s one integrated CRM platform that gives all your departments — including marketing, sales, commerce, and service — a single, shared view of every customer.

what is salesforce ? | oracle & tech vision

a dominant software company

5 excellent products: sales cloud, the commerce cloud, service cloud, marketing & platform (tableau)

Marc Benioff, the CEO of Salesforce, was interested in computers from a young age, and, before he went to university, he programmed video games for the Atari Console, which allowed him to pay for his college tuition.

However, despite being strong in computers, he enrolled in business school and eventually started his career at Oracle, which was run by colourful founder Larry Ellison.

After rising through the ranks at Oracle, Benioff left with Ellison’s blessing to start Salesforce in 1999. Salesforce does customer relationship management software or CRM and is credited as being the first pure SAAS (Software as a Service) company. This is because it didn’t offer any downloadable software.

The main idea of CRM software is that it can be anything that helps a company better interact with its customer. The original platform was for salespeople but has since expanded to include marketing, commerce, and customer service. We go through the history of #Salesforce​ then we go through each of its products.

We also provide an extra bonus valuation of the company’s stock at the end of the video, which can be downloaded on our Patreon page for free, https://patreon.com/themarketisopen

A film based on a book | Martin Scorsese’s Killers of the Flower Moon | cinema & literature

Killers of the Flower Moon: The Osage Murders and the Birth of the FBI is the third non-fiction book by American journalist David Grann. It is being adapted into a feature length film directed by Martin Scorsese and starring Leonardo DiCaprio and Robert De Niro – the first time the trio have worked on a feature length movie.

wanna see the trailer of the martin scorsese’s film based on this book ? visit: killers of the flower moon | the birth of the FBI | film trailer | brain-perks (wordpress.com)

wanna learn more about the book real story/history? visit: Killers of the Flower Moon by David Grann | murder investigation & the Osage Indian in Oklahoma | book review | brain-perks (wordpress.com)

Killers of the Flower Moon | a shocking book (and now film) about the killing of the Osage Indians in the USA and the beginning of the FBI | History & Literature & Cinema | brain-perks (wordpress.com)


killers of the flower moon | book character: Hale | film actor: robert de niro | brain-perks (wordpress.com)

wanna meet the author and get answers to your questions & literary analysis? visit:

Killers of the Flower Moon by David Grann | the Osage Indian nation | history, non-fiction, crime, politics & police investigation | brain-perks (wordpress.com)

Killers of the Flower Moon by David Grann | interviewing David | book review | brain-perks (wordpress.com)

wanna learn about hollywood dispute to adapt the book & direct the film? visit:

Killers of the Flower Moon | book adaptation to make the film | brain-perks (wordpress.com)

Theranos, a story about deceit, fraud and manipulation

a mythical fraud in silicon valley’s history

New Thinking Book: http://bit.ly/NewThinkingbook New Thinking on Google Play: http://bit.ly/NewThinkingGooglePlay

Theranos, what seemed like one of the most ground breaking companies of the 21st century ended up being one of Silicon Valley’s greatest failures.

How did Elizabeth Holmes manage to fool the world? In this video we find out the twisting rollercoaster of a story.

Script by Fil Zivko, read more at – https://www.evolutio.xyz

What is Agile ? … According to IBM

What Is Agile?

What does it mean to be agile? Jim Kavanaugh, Senior Vice President, Transformation and Operations, and Rob Purdie, Agile Practice Lead, IBM Studios, explain what it is, what it is not, and how the different pieces work together to help create a culture of collaboration, teamwork and continuous improvement.

How It Works: Design Thinking (IBM)

Trying to solve a problem or find better ways of getting work done? Get familiar with IBM Design Thinking and Agile.

Design with soul

Give your product personality

The IBM Design Language is a set of living guidelines that communicates a brand promise through our products’ experiences. Our goal is to design for experiences that work together, work the same and work for our users.

We create many different kinds of products, so our language is designed to be more instructive than prescriptive. This effort is relatively new and intentionally crafted to evolve through feedback from product teams and users. We invite you to use our language and join the conversation at IBM Design.

Have fun and remember to share what you learn.

Be authentically thoughtful

In everything we do, we put our users first. We include them in our process so they can leave their imprint on the design. When you use the IBM Design Language, we ask you to be authentically thoughtful.

Authenticity is based on real, shared experiences and is sensed rather than rationalized. Thoughtfulness is a quality that comes from the heart with the best of intentions in mind. It is the deliberate consideration for the needs of others and an empathic understanding of what is most important.

To provide authentically thoughtful experiences, we must be more than user-centered, we must be human-centered—to know people first as people, not as users or customers or clients. Our designs are conceived from a deep understanding of humanity and with the desire to help individuals accomplish their goals.

Rand sketch

Paul Rand 1981, Rebus Illustration

Our brand promise

IBM’s brand promise requires us to be reflective about every experience we aim to deliver. We ask ourselves:

DOES IT LOOK LIKE IBM?

Does the visual design enhance people’s understanding of how the world works? Is it purposeful in its intent? Does it help users see the world in a new way—from a clearer perspective?

DOES IT SOUND LIKE IBM?

Do we listen as collaborators? Do we have something to say—not just something to sell? Do we make a case with reason and intelligence and emphasize what truly matters?

DOES IT THINK LIKE IBM?

Do we communicate a logical, clear point of view about how to close the gap between what is and what should be? Do we offer insight, not just facts? Do we focus on implications and actions?

DOES IT PERFORM LIKE IBM?

Does it have industrial-strength quality? Does it focus on how we can help create value? Does it reflect a systems-thinking point of view?

Get creative

Mix the elements together for endless possibilities

Security Report

The absence of color draws the eye toward the color-filled graphs and comment box. The use of color also highlights the key information sections. The design uses icons whenever it can, rather than text, for the navigation menu and editing actions.

Relationship Manager

The primary focal point is the list. Horizontal lines help group the data across the page but are spacious enough to not clutter the table. Data is also grouped vertically though bolded text, shape and color, and text format, which helps to preserve data unity.

Information Graphic

The most important information is bold, and the visualization is not overloaded with exact numbers or percentages. Instead of telling the user what is happening, the graph shows how many info and key updates are occurring.

Task Manager

The application enables a user on a mobile device to productively manage on the go. The layout is spacious and gives ample room for thumbs to manipulate list items with ease. The buttons are also large enough for users to press confidently without errors.

Agile in the Enterprise: IBM’s Agile Transformation

Find out how IBM leveraged Agile practices, Rational Team Concert and Rational Asset Manager to improve software delivery, increase innovation and reduce costs. Scaling Agile in the enterprise is possible! Learn how IBM approached this challenge and the benefits IBM obtained by increasing collaboration and code reuse.

JIRA & Agile Project Management

Introduction to JIRA & Agile Project Management

Join me for a brief introduction to JIRA & Agile Project Management. I’ll talk about basic Agile concepts. I’ll show you basic JIRA planning and working with Scrum and Kanban. And I’ll show you the most important reports to master so you can build great software just like Atlassian.

JIRA Demonstration Video

Tutorial on Atlassian Jira Agile Tool

 

Agile done well, well done.

Do Agile Right with Atlassian JIRA and Confluence

Confluence 5.4 brings JIRA into Confluence, and Confluence into JIRA like never before, so your team can build better software, faster. When we say seamless integration, we mean it. We’ve made agile best practices, the easiest practice, for your team and every team.

Atlassian Confluence Demonstration Video

An in-depth product demonstration of Atlassian’s team-collaboration platform, Confluence. This video provides an overview of Atlassian and Confluence, as well as a demonstration of how you can create, discover, and take action on your most important work in Confluence. The video also shows off Confluence’s deep integrations, and add-ons.

Atlassian Overview

Confluence Overview

Create

Discover

Act

Plugins & Integration